Enrollment Services
Assistant Enrollment Counselor (multiple openings)
This salesperson will be responsible for contacting (through outbound and inbound calls) and converting qualified prospects into active learners through a consultative inside sales approach. This is a sales position utilizing relationship building skills, achievement-orientation and in-depth expertise of degree programs to gain commitment from perspective learners. The role consists of phone-based interaction to evaluate educational qualifications and needs, and recommend solutions to individuals who are interested in educational opportunities for adult professionals.
Responsibilities:
- Meeting and exceeding pre-established sales / enrollment goals. This entails individual accountability for monthly and quarterly objectives with bi-annual compensation adjustments.
- Utilizing organization and forecasting methodology to build and manage a strong sales cycle and pipeline. This may entail multiple points of contact per individual learner to help identify correct educational solutions.
- Guiding prospects through Capella's sales model and framework: qualifying prospects, investigating and discovering needs, understanding motivations, presenting features and financing options, recommending programs and customized solutions, and always listening to the needs of the learner.
- Typical day will involve continuous customer interaction with the majority of the day on the phone; all customer contact is with "warm" leads—no cold calling. Individual inquiries will be focused on our degree (Bachelor, Master, or PhD) programs. Enrollment Counselors are held accountable to a variety of measurements such as number of contacts per day, talk time, pipeline management, conversion rates, forecasting, etc.
- Leveraging automation tools and complex software applications to manage learner / customer data.
- Committing to continuous training and development to become experts on a dynamic, evolving product offering (typically one to two of our degree programs). Establishing credibility is essential and Enrollment Counselors are responsible for utilizing extensive product knowledge.
- Team participation: While held accountable to individual goals, Enrollment Counselors are expected to operate as a team, dedicated to meeting customer expectations. This entails supporting colleagues, taking active part in team discussions and 1:1 call coaching sessions, and providing constructive feedback to management.
Qualifications:
- Required Competencies/Skills
- Excellent communication, investigation and listening skills to solve problems and provide solutions.
- Self motivated and organized to remain focused on objectives.
- Comfortable representing a complex product that requires in depth product knowledge.
- Displayed success in a high phone contact performance-driven sales environment which utilizes metrics and measurements to track results.
- Desire to work in a progressive but competitive environment, with an adjustable compensation plan.
- Advanced understanding of consultative selling and relationship building, uncovering buying decisions and understanding customer needs.
- Time management skills to multi-task—including outbound calling and applicant follow up.
- Hiring Guidelines
- BA/BS in relevant field; will consider associates degree with commensurate experience.
- 2+ years of previous sales experience required.
- Inside / phone sales experience representing a complex solution/product in a high-call volume environment strongly preferred.
- Will consider candidates with strong fund-raising/non-profit experience or who have excelled in retail sales of high-end products or solutions which requires in-depth customer interaction.
- Experience working toward established sales goals/quota.
- Experience with relationship-oriented (non-transactional) selling with a comprehensive sales cycle, which often entails multiple contacts.
- Displayed success at meeting and exceeding sales goals.
- Experience selling high-value products and services to a diverse customer base.
- Expertise leveraging sales and customer-tracking software applications and tools.
- Ability to work shifts of 9–6 or 11–8 with periodic late coverage.
This position is based in Capella's corporate headquarters in Minneapolis, Minnesota and relocation assistance is not provided.
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